Buffer is a social media management platform that helps eCommerce teams share social media content by scheduling online posts throughout the day, then later analyzing the results. Buffer integrates with Twitter, Facebook, Linkedin, and other popular social media platforms to get the word out there.
Date Founded = 2008
Total Funding = $4M
HQ = San Francisco, California
Total Employees = 100+
Not So Buff Buffer’s analytics tools and offering outside of the core feature set is comparatively weak.
Search Party Search functionality is behind its peers, which adds to its reputation of being for smaller teams.
Team Effort Buffer needs updates on their collaboration features that competitors have, making it hard to use for full teams.
Shopify Approved Klaviyo has an impressive integration with Shopify, helping stores drive more sales with super-targeted, highly relevant email and social marketing..
Behavior Targeting You can target subscribers based on purchase history, email interaction, and other behaviors which auto-tailor your campaigns much more accurately.
Target Market Klaviyo was built specifically for eCommerce stores with every feature release optimizing this use-cases.