Yotpo bills itself as a commercial marketing crowd, but it’s bread and butter is offering strong customer reviews and content publishing. eCommerce brands can collect, curate, manage, and respond to user-generated content from a single platform which is an attractive offering during a scaling phase.
Date Founded = 2011
Total Funding = $101M
HQ = New York, New York
Total Employees = 300+
Mobile Optimized All Yotpo's features are made with mobile in mind. Mobile users can leave reviews without ever leaving their email app.
Social Ads You will have the ability to turn reviews into paid ads on Facebook, Instagram on more for higher conversion rates.
SEO Yotpo continues to optimize their SEO offering to push your popular reviews closer to searches proven to have high-buying intent.
Template Changes The template editor could use some updating to allow more flexibility on review formats per platform.
Premium Clients To access some of their big differentiating features you will need to advance straight to the Premium tier on day one.
Cost Center Yotpo costs can start to skyrocket depending on the sales volume of the store.